Mugihe urwego rwabaguzi no kubimenya byiyongera, hari kwiyongera kubuzima bwiza, butarimo inyongera yogurt cyangwa yogurt yo hasi.Ugereranije na yogurt ibidukikije, yogurt yubushyuhe bwo hasi itanga ibisabwa cyane kumasoko y'amata hamwe no gutanga isoko.None, ni gute Jian Ai, uzwi nka "Ikirango cya mbere cy’Ubushinwa cya yogurt idafite ubushyuhe bwo mu bwoko bwa yogurt," byemeza ubuzima n’umutekano kuzana amata y’intungamubiri kandi aryoshye mu miriyoni y’Abashinwa?Reka dusuzume Jian Ai yo mu majyaruguru yUbushinwa "uruganda + ubworozi" ihuriweho hamwe kandi dushyire ahagaragara uburyo bwo gukora yogurt ya Jian Ai.
Igikombe cyintungamubiri kandi kiryoshye cyamata yumutekano mubisanzwe bisaba amasoko meza.Mu rwego rwo kurinda umutekano w'amata, Jian Ai uzwi ku izina rya “Ubushinwa bwa mbere mu bwoko bwa yogurt idafite ubushyuhe bwo mu bwoko bwa yogurt,” yashyizeho ubworozi bwa Jian Ai Fuyuan, bukemura ikibazo cy'umutekano w'amata ukomoka.Mu myaka ibiri ikurikiranye, Ubworozi bwa Jian Ai Fuyuan bwatsindiye SGS “Hormone idafite amata y’ubuhinzi bw’amata”.Muri Ranch ya Jian Ai Fuyuan, ibidukikije bigaburira imisemburo itagira imisemburo ituma inka zitanga amata akurikije injyana karemano, bigatuma amata meza, meza, kandi afite intungamubiri, bityo agatanga inkunga ikomeye kubyo kurya by’abaguzi.
Hamwe n’amasoko meza y’amata, ibikoresho bigezweho bigezweho bikenera gukomeza.Muri Gicurasi 2021, nyuma yimyaka itatu yo kwitegura no kubaka, Uruganda rwa Pucheng Dairy Fengning, rufite metero kare 56.000, rwatangiye gukora ku mugaragaro, ruhurirana n’isabukuru ya gatandatu y’ikirango cya Jian Ai.Uruganda rwa Fengning ruzobereye mu gukora amata y’amata y’inyongeramusaruro adafite ubushyuhe buke, atanga ibikombe bigera kuri miliyoni 1.5 ya yogurt buri munsi, bigezwa ku baguzi mu gihugu hose binyuze mu gutanga imbeho ikonje.Kuva ishoramari rinini mu bworozi n’ibikoresho byo mu ruganda hamwe na software kugeza ku makuru atagaragara nko kweza ikirere no gukoresha ibiribwa bitarenze icyenda, Jian Ai Yogurt asohoza ibyo yasezeranije “amata meza kandi meza” muri buri kantu.
Bitewe numurongo wogukora muburyo bwa digitale, ubwiza bwa Jian Ai Yogurt buremewe.Jian Ai yizera ko kubaka uruganda rutanga “uruganda + ubworozi” arirwo rufatiro rw’iterambere rirambye kandi rirambye, ndetse n'inzira ikenewe kuva itangiye kugeza ikuze.Mu bihe biri imbere, Jian Ai Yogurt azakomeza kubahiriza amasezerano y’amata meza kandi meza, ahora aha abaguzi amata meza, meza, intungamubiri, kandi ziryoshye.
Igihe cyo kohereza: Nyakanga-04-2024