Ikinyoni kinini cy'urunigi rw'icyayi kinini cy'igitsina gore kivanze ku ice ice yashyizweho kugira ngo hafungurwe ikintu cyayo muri Hong Kong umwaka utaha, hamwe n'ububiko bwambere bwafunguye muri Mong Kok. Ibi bikurikira ibindi bikoresho byo muri Restaurant Igishinwa nka "Indimu Mon Cail" na "Kawa ya Cotti" kwinjira ku isoko rya Hong Kong. Ivanga rya Ice Umujyi wa mbere Hong Kong uherereye ku muhanda wa Nathan, Mong Kok, muri banki ya Banki, hafi ya MTR Mong Kok E2. Kugeza ubu iduka ririmo kuvugurura, hamwe n'ibimenyetso byububiko bwambere bifungura vuba "no kwerekana ibicuruzwa byabo byo gusinya nka" ice cream nshya. "
Ivanze rya Ice, ikirango cyurunigi rwibanda kuri ice cream n'ibinyobwa by'icyayi, intego yo gusiga isoko rito hamwe n'ingengo y'imari. Ibicuruzwa byayo byagurishijwe munsi yintama 10, harimo na faranti 3 ya RMB, 4 RMB Indimu, nicyayi cyamata munsi yimyaka 10.
Mbere, raporo yerekanaga ko kuvanga umujyi uvanze urutonde muri Hong Kong umwaka utaha, urera USD USD (hafi miliyari 7.8 hkd). Banki ya Amerika, Goldman Sachs, na UBS ni abaterankunga bahujwe kumijyi itandukanye. Isosiyete yari yabanje gutegura urutonde kuri Shenzhen Isoko ryimigabane ariko nyuma yo kwikuramo inzira. Muri 2020 na 2021, Inganda zivanze rya ice yakuze zarakuze na 82% na 121% umwaka-mu mwaka,. Kugeza mu mpera za Werurwe umwaka ushize, isosiyete yari ifite amaduka 2,276.
Ikoreshwa rya Ice Umujyi wa Ice Umugabane wakiriwe mbere na prospectus yabyaye mbere. Isosiyete irateganya gutondekanya ku kibaho cy'imigabane ya Shenzhen Ivunjisha ry'Ibice kandi ishobora kuba "ikinyobwa cy'igihugu cya mbere ububiko bwa mbere." Dukurikije ibitekerezo, GF impapuro nizo zayobowe ku rutonde rw'isi ya Ice City.
Abasspectus yerekana ko amafaranga yinjira muri ice yakuze yihuta cyane, afite amafaranga ya miliyari 4.35 Mu mpera za 20222, Isosiyete yari ifite ububiko 22.276, bituma urunigi runini rukora inganda z'icyayi. Umuyoboro wacyo usohora intara 31, uturere twigenga, na komine mu Bushinwa, ndetse n'ibihugu nka Vietnam na Indoneziya.
Mu myaka yashize, guhagarika ibirango bya ice care no kumenya byiyongereye, kandi hamwe n'amakuru ahoraho kubitambo byabo byo kunywa, ubucuruzi bwa sosiyete bwihutiye. Abasspectus bagaragaza ko umubare wububiko bwa Francise nububiko bumwe waranze, bigahinduka ibintu bikomeye mumikurire yinjiza.
Isiganwa rya Ice ice yashyizeho "ubushakashatsi n'umusaruro, ububiko n'ibikoresho, n'imiyoborere ihuriweho n'inganda" no kuyobora munsi y'umubiri, icyitegererezo. Ikora urunigi rw'icyayi "Bivanze Ice Umujyi wa Ice," kawa "ikawa y'amahirwe", kandi urunigi rwa ice cream "Jilatu," gutanga ibinyobwa bishya na ice cream.
Isosiyete yubahiriza ubutumwa bwaryo ryo "kureka abantu bose mwisi bishimira ubuziranenge, buhendutse" hamwe nigiciro cyimikorere ya 6-8. Iki giciro cya giciro gikurura abaguzi kugirango bongere inshuro zigura kandi zishyigikira kwaguka byihuse mumijyi miremire yo hasi, bigatuma umujyi uvanze mucyaraha.
Kuva 2021, uko ubukungu bwigihugu bwarahagaze kandi abaguzi bwiyongereye, bivanze na ice ice yageze ku iterambere ryinjiza kubera "ubuziranenge" bworoshye. Iyi ntsinzi yerekana imikorere ya "hasi-hasi, ifite ubunini buhebuje" ingano ndende cyane hamwe nuburyo bwo kongera imbaraga mu ngo.
Byongeye kandi, isosiyete ikurikirana ibyo abaguzi, ikomeza kumenyekanisha ibicuruzwa bishya bihuza nuburyohe buzwi. Muguhuza ibicuruzwa byintangiriro nibicuruzwa byunguka, bihitamo imiterere yibicuruzwa kugirango byongere ibintu byunguka neza. Nk'uko ibivugwamo, inyungu y'ikigo iterwa n'abanyamigabane yari miliyari 1.845. Isosiyete yashyizeho ibicuruzwa bizwi nka magic cream ice cream, amazi meza yindimu, nicyayi cyamasaro, kandi bikaba byatangijwe icyayi cyijimye muri 2021, kuzamura ibicuruzwa byububiko.
Abasspectus kandi bagaragaza urubura rwumujyi wuzuye winganda zunganda, harimo umusaruro wo kwiyubakira, inganda zumwanda mbisi, nububiko nibikoresho ahantu hatandukanye. Iyi mikorere iremeza umutekano wibikoresho byibiribwa byibiribwa mugihe ukomeje kugura hasi no gutera inkunga inyungu zikigereranyo.
Mu mikorere, isosiyete ifite inganda mu turere dusangira ibintu byangiza ibintu byo gutakaza ibikoresho no kuzamura amasoko, kuzamura ubuziranenge, kandi tugakomeza ubuziranenge kandi buhendutse. Muri logistique, guhera 20 Werurwe2, Isosiyete yari yari yarashizeho ububiko n'ibikoresho mu ntara 22 kandi yubatse urutonde rw'ibikoresho mu gihugu hose, kunoza imikorere no kugabanya ibihe byo guta.
Byongeye kandi, ibyuma bya ice ice ice yashyizeho gahunda yo gucunga ubuziranenge hamwe na sisitemu yo gucunga umutekano, harimo no gutoranya ibiciro, ibikoresho n'ibikoresho by'abakozi, ibikoresho bimwe, no kugenzura amaduka.
Isosiyete yateje imbere ibara rya matrix, rikoresha imiyoboro yombi kumurongo kandi ya Offline. Yaremye indirimbo yimijyi ivanze na "urubura" iP, ikundwa mubaguzi. Amashusho "Urubura" yakiriye ibitekerezo birenga 1, kandi indirimbo y'insanganyamatsiko ifite imikino irenga 4. Muriyi mpeshyi, hashtag "bivanze ice Umujyi wa Blackened" yakoresheje urutonde rushyushye kuri weibo. Imbaraga zo Kwamamaza kumurongo zaguye cyane Ikirango cyacyo, hamwe nabayoboke bayo bagera kuri miliyoni 30, Kuahouhu, na Weibo.
Nk'uko byatangajwe na Idedia, Isoko ry'Ubushinwa riteganyijwe na miliyari 29.1 mu mwaka wa miliyari 279.6. Biteganijwe ko isoko rikomeza kwaguka rigana miliyari 374.9.9.
Igihe cya nyuma: Aug-16-2024