Ku ya 7 Nzeri, Chongqing Caishixian Supply Chain Development Co., Ltd.
yabonye abakozi bakora muburyo butondekanye kumurongo wibyakozwe mumahugurwa atunganya ifunguro.
Ku ya 13 Ukwakira, Ishyirahamwe ry’amahoteri y’Ubushinwa ryasohoye “Raporo ngarukamwaka 2023 y’inganda z’imirire y’Ubushinwa” mu nama y’ibicuruzwa by’inganda by’Ubushinwa 2023. Raporo yavuze ko bitewe n'ingaruka z’ingufu z’isoko, politiki, n’ibipimo ngenderwaho, inganda zitegura ifunguro zinjira mu cyiciro gishya cy’iterambere ryagenwe.
Kuva mu isoko ry’ibikoresho fatizo mu buhinzi, ubworozi, n’uburobyi, n’imashini zitunganya, kugeza ku bicuruzwa biva mu mahanga no mu nganda, ndetse no kugeza ku bikoresho bikonje bihuza ibiryo n’ubucuruzi - urwego rwose rutanga ingaruka ku bwiza bw’ibicuruzwa. Inganda zikora ibiryo nka Xibei, Restaurant ya Guangzhou, na Haidilao zifite uburambe bwigihe kirekire mububiko hamwe nibyiza mugutezimbere ibicuruzwa; abahinguzi b'inzobere biteguye-ifunguro nka Weizhixiang, Zhenwei Xiaomeiyuan, na Maizi Mama bageze ku marushanwa atandukanye mu byiciro bimwe kandi bagize inyungu nini cyane; imiyoboro ya sosiyete ikora nka Hema na Dingdong Maicai ifite ibyiza mumibare minini yabaguzi kandi irashobora kumva neza imigendekere yabaguzi. Urwego rwiteguye-ifunguro kuri ubu ni ihuriro ryibikorwa hamwe nibigo byinshi bihatana cyane.
B2B na B2C “Ikinyabiziga gifite moteri ebyiri”
Gufungura agapaki k'amafi yiteguye guteka, abakoresha basikana kode ya QR ku gikoresho cyo guteka gifite ubwenge, hanyuma ikerekana igihe cyo guteka ikabara. Mu minota 3 n'amasegonda 50, isahani ishyushye yiteguye gutangwa. Ku kigo cya gatatu cyo guhanga ibiryo byo mu kirere kuri Qingdao y'Amajyaruguru, amafunguro yiteguye n'ibikoresho byubwenge byasimbuye icyitegererezo cy'igikoni gakondo. Abasangirangendo barashobora kwihitiramo ibiryo byabanje gupakirwa nkibishishwa byuburyo bwumuryango hamwe na shrimp wontons mububiko bukonje, hamwe nibikoresho byo guteka byateguye neza amafunguro ayobowe na algorithmic, yibanda muguteka "ubwenge".
Ibi bikoresho byateguwe hamwe nibikoresho byoguteka byubwenge biva muri Qingdao Vision Holdings Group Co., Ltd. "Mou Wei, umuyobozi wa Vision Group, yabwiye Liaowang Dongfang Weekly ati:" Ibikoresho bitandukanye bisaba imirongo itandukanye yo gushyushya. " Guteka ubushyuhe bwo gutekesha amafi yatunganijwe hifashishijwe ubushakashatsi bwinshi kugirango ugere ku buryohe bwiza.
Mou Wei yabisobanuye agira ati: "Urwego rwo kugarura uburyohe rugira ingaruka ku biciro byo kugura." Gukemura ibibazo biriho byamamare azwi cyane yiteguye-kurya hamwe nibicuruzwa byombi, kugarura uburyohe nikibazo gikomeye. Ugereranije na microwave gakondo cyangwa ubwogero bwamazi ibiryo bishyushye, amafunguro mashya yiteguye yakozwe nibikoresho byoguteka byubwenge bikomeza korohereza mugihe bitezimbere cyane kugarura uburyohe, hamwe nibyokurya bitetse kandi bikaranze bigarura 90% by uburyohe bwumwimerere.
Mou Wei yagize ati: "Ibikoresho byo guteka bifite ubwenge n'ibikorwa bya sisitemu ntabwo byongera imikorere n'uburambe gusa ahubwo binateza imbere udushya ndetse n'ihindagurika mu bucuruzi bw'imirire." Yizera ko hari byinshi bikenerwa mu kugaburira ahantu henshi hatari ibiryo nko ahantu nyaburanga, amahoteri, imurikagurisha, amaduka yorohereza, aho bakorera, sitasiyo ya lisansi, ibitaro, sitasiyo, amaduka y'ibitabo, na kafe za interineti, bihuza neza kandi byoroshye kandi byihuse Ibiranga ibyokurya.
Yashinzwe mu 1997, Vision Group yinjije muri rusange yiyongereyeho hejuru ya 30% umwaka ushize ku gice cya mbere cya 2023, iterambere ry’ubucuruzi rirenga 200%, ryerekana iterambere ryuzuye hagati ya B2B na B2C.
Ku rwego mpuzamahanga, abayapani ibihangange biteguye kurya nka Nichirei na Kobe Bussan bagaragaza ibiranga “bikomoka kuri B2B kandi bigakomera muri B2C.” Impuguke mu nganda zerekana ko amasosiyete y’Abashinwa yiteguye-ifunguro ryazamutse mbere mu rwego rwa B2B, ariko urebye uko isoko ry’isi rihinduka, amasosiyete y’Abashinwa ntashobora kwihanganira gutegereza imyaka mirongo ngo umurenge wa B2B ukure mbere yo guteza imbere urwego rwa B2C. Ahubwo, bakeneye gukurikirana inzira "ya moteri ebyiri" muri B2B na B2C.
Uhagarariye ishami rya Charoen Pokphand ishami rishinzwe gucuruza ibiribwa yabwiye Liaowang Dongfang Weekly ati: “Mbere, amafunguro yiteguye ahanini yari ubucuruzi bwa B2B. Dufite inganda zirenga 20 mu Bushinwa. Imiyoboro ya B2C na B2B hamwe n'ibiribwa bitandukanye, bisaba impinduka nyinshi mu bucuruzi. ”
“Ubwa mbere, ku bijyanye no kumenyekanisha ibicuruzwa, Itsinda rya Charoen Pokphand ntabwo ryakomereje ku kirango cya 'Charoen Pokphand Foods' ahubwo ryatangije ikirango gishya 'Charoen Chef,' gihuza ikirango n'ibyiciro hamwe n'uburambe bw'abakoresha. Nyuma yo kwinjira mu rugo rwakoreshejwe mu rugo, amafunguro yiteguye akenera gushyirwa mu byiciro mu byokurya nk'ibyokurya byo ku mpande, ibyokurya bihebuje, n'amasomo y'ingenzi, bikagabanywa no kurya, isupu, amasomo y'ingenzi, n'ibiryo kugira ngo hubakwe imirongo y'ibicuruzwa ishingiye kuri ibyo byiciro. ” uhagarariye yavuze.
Kureshya abakoresha B2C, ibigo byinshi biharanira gukora ibicuruzwa bizwi.
Isosiyete yo muri Shandong izobereye mu ifunguro ryiteguye yatangiye kubaka uruganda rwayo mu 2022 nyuma y’iterambere. Ati: “Ubwiza bw'inganda za OEM ntabwo buhuye. Kugira ngo twitegure neza kandi twizewe, twubatse uruganda rwacu bwite ", uhagarariye iyi sosiyete. Isosiyete ifite ibicuruzwa bizwi ku isoko - umukono wuzuye amafi. Ati: "Kuva duhitamo amafi yirabura nk'ibikoresho fatizo kugeza guteza imbere inyama z'amafi adafite amagufwa no guhindura uburyohe kugira ngo abaguzi banyuzwe, twagerageje inshuro nyinshi kandi duhindura ibicuruzwa."
Kuri ubu iyi sosiyete irimo gushyiraho ikigo cy’ubushakashatsi n’iterambere muri Chengdu mu rwego rwo kwitegura guteza imbere ibiryo birimo ibirungo byiza kandi bihumura neza bikundwa n’urubyiruko.
Umusaruro utwarwa n'abaguzi
Icyitegererezo cy '“umusaruro fatizo + igikoni cyo hagati + gikonjesha gikonjesha + ibikoresho byo kugaburira ibiryo” byavuzwe muri komisiyo y’igihugu ishinzwe iterambere n’ivugurura “Ingamba zo kugarura no kwagura ibicuruzwa” ni ibisobanuro byerekana imiterere y’inganda ziteguye. Ibintu bitatu byanyuma nibintu byingenzi bigize ibice byumusaruro hamwe nabaguzi ba nyuma.
Muri Mata 2023, Hema yatangaje ko hashyizweho ishami ryayo ryiteguye. Muri Gicurasi, Hema yafatanije na Shanghai Aisen Meat Food Co., Ltd. gutangiza urukurikirane rwamafunguro mashya yiteguye yerekana impyiko zingurube numwijima. Kugirango habeho ibintu bishya, ibyo bicuruzwa biratunganywa kandi bikabikwa mugihe cyamasaha 24 uhereye kubintu fatizo byinjira mububiko bwuzuye. Mu mezi atatu yatangijwe, urutonde rwa "offal" rwamafunguro yiteguye kubona ibicuruzwa byiyongereyeho 20% ukwezi-ukwezi kugurisha.
Gukora "offal" ubwoko bwamafunguro asabwa bisaba gushya gukomeye. “Amafunguro yacu mashya yiteguye kugurishwa mu munsi umwe. Intungamubiri za poroteyine mbere yo gutunganya zifite igihe kinini gisabwa ”, nk'uko byatangajwe na Chen Huifang, Umuyobozi mukuru w'ishami rishinzwe ifunguro rya Hema, yabwiye Liaowang Dongfang Weekly. Ati: "Kubera ko ibicuruzwa byacu bifite igihe gito cyo kubaho, radiyo y'uruganda ntishobora kurenga kilometero 300. Amahugurwa ya Hema arahantu, kuburyo hariho inganda nyinshi zunganira mugihugu hose. Turimo gushakisha uburyo bushya bwo gutanga amasoko bushingiye ku byo abaguzi bakeneye, hibandwa ku iterambere ryigenga ndetse no gufatanya n’abatanga isoko. ”
Ikibazo cyo kunuka amafi yo mumazi meza mumafunguro yiteguye nayo nikibazo mubikorwa byo kubyaza umusaruro. Hema, Ari Seafood, hamwe na kaminuza yubumenyi n’ikoranabuhanga ya Foshan bafatanyije hamwe uburyo bwo kubika by'agateganyo bukuraho neza impumuro y’amafi mu mafi y’amazi meza, bikavamo ubwuzu bwiza kandi nta buryohe bw’amafi nyuma yo gutunganya no guteka mu rugo.
Ubukonje bukonje Ibikoresho ni Urufunguzo
Amafunguro yiteguye atangira kwiruka kumwanya bakimara kuva muruganda. Nk’uko byatangajwe na San Ming, Umuyobozi mukuru w'ishami rishinzwe ubucuruzi rusange bwa JD Logistics, hejuru ya 95% by'amafunguro yiteguye akenera gutwara imbeho ikonje. Kuva mu mwaka wa 2020, inganda zikoresha ibikoresho by’ubukonje mu Bushinwa zagize umuvuduko w’ubwiyongere burenga 60%, zigera ku rwego rwo hejuru rutigeze rubaho.
Ibigo bimwe byiteguye-byubaka byubaka ububiko bukonje hamwe nibikoresho bikonje bikonje, mugihe ibindi bihitamo gufatanya nandi masosiyete y’ibikoresho. Abakora ibikoresho byinshi bya logistique nibikoresho byashyizeho ibisubizo byihariye byo kurya.
Ku ya 24 Gashyantare 2022, abakozi bo mu ruganda rwiteguye kurya mu mujyi wa Liuyang mu bumenyi bw’ikoranabuhanga mu ikoranabuhanga mu Ntara yimuye ibicuruzwa byateguwe mu bubiko bukonje (Chen Zeguang / Ifoto).
Muri Kanama 2022, SF Express yatangaje ko izatanga ibisubizo ku nganda ziteguye-ifunguro, harimo ubwikorezi bw’imigozi, serivisi zo kubika imiyoboro ikonje, gutanga ibicuruzwa byihuse, no gutanga umujyi umwe. Mu mpera z'umwaka wa 2022, Gree yatangaje ishoramari rya miliyoni 50 z'amadorari yo gushinga uruganda rukora ibikoresho byiteguye kurya, rutanga ibikoresho bikonje bikonje mu gice cya logistique. Isosiyete nshya izatanga ibisobanuro birenga ijana byibicuruzwa kugirango byongere imikorere mu gutunganya ibikoresho, kubika, no gupakira mugihe cyo gutegura ifunguro.
Mu ntangiriro za 2022, JD Logistics yashyizeho ishami ryiteguye-ryibanda ku ntego ebyiri za serivisi: igikoni cyo hagati (B2B) n’ifunguro ryiteguye (B2C), rishyiraho uburyo bunini kandi butandukanye.
Ati: “Ikibazo gikomeye mu bikoresho bikonje ni ikiguzi. Ugereranije n'ibikoresho bisanzwe, ikiguzi gikonje kiri hejuru ya 40% -60%. Kongera ibiciro byubwikorezi biganisha ku guta agaciro kw'ibicuruzwa. Kurugero, agasanduku k'amafi yo mu bwoko bwa sauerkraut gashobora kugura amayero make gusa kugirango gitange umusaruro, ariko gutanga imbeho ndende ikonje yongeweho amayero menshi, bigatuma igiciro cyo kugurisha kingana na 30-40 kumaduka manini, "ibi bikaba byavuzwe n'uhagarariye uruganda rutunganya amafunguro. Liaowang Dongfang Icyumweru. Ati: "Kwagura isoko ryiteguye, hakenewe uburyo bwagutse bwo gutwara abantu bukonje. Mugihe abitabiriye amahugurwa benshi kandi binini bitabiriye isoko, ibiciro bikonje biteganijwe ko bizagabanuka kurushaho. Iyo ibikoresho bikonje bikonje bigeze ku rwego rwateye imbere nko mu Buyapani, inganda zo mu gihugu zitegura amafunguro zizatera intambwe nshya, bitwegere ku ntego y '' uburyohe kandi buhendutse. '”
Kugana “Iterambere ry'Urunigi”
Cheng Li, Umuyobozi wungirije w'ishuri ry'ubumenyi bw’ibiribwa n’ubuhanga muri kaminuza ya Jiangnan, yavuze ko inganda zitegura amafunguro zirimo ibice byose byo mu majyepfo no mu nsi y’ibice by’ibiribwa kandi bigahuza ikoranabuhanga ry’ingenzi mu nganda z’ibiribwa.
Ati: “Iterambere risanzwe kandi rigengwa n’inganda ziteguye gushingira ku bufatanye bwa hafi hagati ya za kaminuza, inganda, n’inzego zishinzwe kugenzura. Gusa binyuze mu bufatanye n’inganda n’ingufu ni byo byonyine inganda zitegura amafunguro zishobora kugera ku iterambere ryiza kandi rirambye ”, ibi bikaba byavuzwe na Porofeseri Qian He wo muri Jiang
Igihe cyo kohereza: Kanama-20-2024