Umubare wububiko bwa Guoquan Shihui wiyongereyeho inshuro esheshatu mu gihe kitarenze imyaka ine.
Mu kiruhuko cy’umunsi w’igihugu, ku ya 4 Ukwakira, Guoquan Shihui (Shanghai) Co., Ltd yavuguruye ibyifuzo byayo, ikomeza gahunda yayo yo gushyira ku rutonde rukuru rw’imigabane ya Hong Kong.
Dukurikije prospectus ivuguruye, Guoquan Shihui ifite amaduka atandatu gusa akoreshwa mu buryo butaziguye, ahasigaye ni amaduka ya francise.Umubare w'amaduka ya francise wiyongereye uva ku 1.441 mu ntangiriro za 2020 ugera ku 9.216 mu mpera za 2022, kandi kugeza ku ya 26 Nzeri 2023, umubare w'amaduka ya Guoquan Shihui warushijeho kwiyongera ugera ku 9.978.
Kwagura ububiko mumyaka itatu ishize byatumye iterambere ryiyongera.
Mu myaka ya 2020, 2021, 2022, n'amezi ane yarangiye ku ya 30 Mata 2023, Guoquan Shihui yinjije miliyari 2.965, miliyari 3.958, miliyari 7.174, na miliyari 2.078.Isosiyete kandi yungutse inyungu mu 2022, yunguka inyungu ingana na miliyoni 240 Yuan, n’inyungu mu mezi ane ya mbere ya 2023 igera kuri miliyoni 120.
Guoquan Shihui bakunze kwitwa verisiyo ihendutse ya “Hema Hotpot” na “Shuhai.”Yashinzwe i Zhengzhou mu 2015, ishyirwa ku mwanya umwe “supermarket nshya yo kugurisha ibicuruzwa bishyushye hamwe n’ibikoresho bya barbecue,” cyane cyane igurisha ibintu bishyushye hamwe n’ibikoresho bya barbecue, birimo ibicuruzwa bikonje, ibiryo bishya, ibiryo, ibikoresho fatizo, kwibiza isosi, ibinyobwa byigihe , hamwe na hotpot nibikoresho bya barbecue.
Urebye uburyo bwo kwaguka, Guoquan Shihui yakoresheje icyitegererezo cya francise, asinyana amasezerano yubufaransa naba francisees, kubagurisha ibicuruzwa byiyita ibicuruzwa, no gutanga ingamba zo gucunga amaduka atishyuye amafaranga yubufaransa.Guoquan Shihui yinjiza ahanini biva kugurisha ibicuruzwa kugeza kuri francisees.
Dukurikije amakuru ya Frost & Sullivan, ashingiye ku kugurisha ibicuruzwa byo mu rugo mu 2022, Guoquan yaje ku mwanya wa mbere mu bacuruzi bose bo mu Bushinwa, ku isoko rya 3.0%.Byongeye kandi, hashingiwe ku kugurisha ibicuruzwa 2022, Guoquan nicyo gicuruzwa kinini cyo mu rugo hamwe n’ikirango cya barbecue mu Bushinwa.
Icyitegererezo cyubucuruzi bwa hotpot supermarkets zagenewe ibintu byo murugo.Usibye icyiciro cya "hotpot", Guoquan Shihui iragenda yiyongera no mu tundi turere, nka barbecue, isangiye imico isa n’ibiryo.
Ivugururwa ryavuguruwe ryerekana ko Guoquan Shihui yubaka umurongo wa kabiri wo gukura hafi ya barbecue.
Iterambere ryerekana ko guhera ku ya 30 Mata 2023, Guoquan Shihui yinjije mu bicuruzwa bishyushye, ibicuruzwa bya barbecue, n'ibindi byari miliyari 1.518, miliyoni 249, na miliyoni 263 z'amafaranga y'u Rwanda, bingana na 74.8%, 12.3%, na 12.9% yinjiza yose.
Ugereranije nimyaka mike ishize, amafaranga yinjira mubicuruzwa bishyushye aragabanuka, mugihe umugabane wibicuruzwa bya barbecue nibindi bikoresho byiyongera.Kuva mu 2020 kugeza 2022, amafaranga yinjira mu bicuruzwa bishyushye yari 81.9%, 79.7%, na 75.8%.
Usibye kuzuza icyifuzo cyo "kurya hotpot / barbecue murugo," Guoquan Shihui yungukira no ku miterere yabyo ku masoko yo mu rwego rwo hasi.
Dukurikije ibyasohotse vuba aha, guhera ku ya 26 Nzeri 2023, umubare w'amaduka ya Guoquan Shihui wiyongereye ugera ku 9.978.Isaranganya ririmo amaduka 703 mu makomine, amaduka 2,117 mu murwa mukuru w’intara, amaduka 2.820 mu mijyi yo ku rwego rwa perefegitura, amaduka 2667 yo mu mijyi yo ku rwego rw’intara, hamwe n’amaduka 1.671 mu mijyi - ibyo byiciro bitatu bingana na 70% by’amaduka yose ya Guoquan Shihui.
Mu masoko yo mu rwego rwo hasi, amasoko y'abahinzi asanzwe yiganje kubicuruzwa byigihe gito kandi supermarket zikora cyane cyane ibiryo byafunzwe.Nyamara, Guoquan Shihui yinjira muri aya masoko mu buryo bworoshye mu gufungura amaduka yabaturage binyuze muri francisees, yuzuza icyuho cyasizwe na supermarket ibiryo byafunzwe hafi yabaturage.
Kugirango urusheho kwagura urusobe rwarwo ku masoko yo mu rwego rwo hasi, Guoquan Shihui ikeneye koroshya urwego rutanga.
Nk’uko byatangajwe kuri prospectus, usibye gukorana n’abatanga ibikoresho 266 nka Anjoy na Sanquan, guhera ku ya 30 Mata 2023, Guoquan Shihui afite kandi inganda eshatu zitunganya ibintu: “Uruganda rwa Heyi” ku bicuruzwa by’inka, “Uruganda rwa Wanlaiwanqu” rw’umupira w’inyama, na "Uruganda rwa Chengming" kubintu bishyushye.Yashora imari muri "Daixiaji" kugirango ikore paste paste.
Byongeye kandi, Guoquan Shihui yubatse ububiko bwo hagati 17 hamwe n’ububiko burenga 1.000 bwakonjeshejwe mu gihugu hose, bufatanije na Huading Cold Chain, kugira ngo byoroherezwe kugeza umunsi utaha mu maduka yo ku rwego rw’umujyi.Nk’uko prospectus ibivuga, bumwe mu buryo bukoreshwa mu kwinjiza IPO ni ukuzamura ubushobozi bwo gutanga amasoko hongerwa ubushobozi bwo kongera umusaruro no gukora neza.
Hamwe na francise ikuze, umusingi wogutanga isoko, hamwe na matrix yibicuruzwa bishyigikira igipimo cy’amaduka agera ku 10,000, Guoquan Shihui izibanda ku gihe kizaza irashobora kwerekeza ku bushakashatsi bw’ibicuruzwa no guhanga udushya, dushakisha amahirwe menshi yo kuzamuka ku isoko ririho kandi bikongerwaho byinshi ku rutonde rwacyo nyuma y’urutonde. iterambere ryimikorere.
Igihe cyo kohereza: Nyakanga-15-2024