Gushimangira kubaka imiyoboro yo kugurisha: Imiyoboro myinshi yo kugurisha Yongereye amafaranga kubiribwa bya Ziyan

Vuba aha, Ziyan Foods yasohoye raporo y’igihembwe cya gatatu cy’amafaranga yinjiza, itanga incamake irambuye y’isosiyete yinjira n’umuvuduko w’iterambere. Nk’uko imibare ibigaragaza, mu gihembwe cya mbere cya 2023, amafaranga y’isosiyete yinjije agera kuri miliyari 2.816, bivuze ko yiyongereyeho 2,68% umwaka ushize. Inyungu yaturutse ku banyamigabane ba sosiyete yashyizwe ku rutonde yari hafi miliyoni 341, yiyongereyeho 50.03% umwaka ushize. Mu gihembwe cya gatatu cyonyine, inyungu ziva ku banyamigabane zari miliyoni 162, bivuze ko ziyongereyeho 44,77% ugereranije n’umwaka ushize. Iyi mibare yo gukura itanga ubushishozi bwimbitse mu iterambere rya Ziyan ibiryo.
Iterambere rihoraho ryagezweho na Ziyan Foods rifitanye isano rya bugufi na gahunda zaryo, cyane cyane muburyo bwo kugurisha. Hamwe nicyerekezo cyo kumenyekanisha ibicuruzwa no kumurongo hamwe no gukenera gukenera ikoranabuhanga rigezweho mu micungire y’ibigo, uburyo bumwe bwo kugurisha butaziguye ntibukiri amahitamo y'ibanze ya sosiyete. Kubera iyo mpamvu, ibiryo bya Ziyan byahindutse buhoro buhoro muburyo bwo kugurisha ibyiciro bibiri, birimo "Isosiyete-Ikwirakwiza-Amaduka." Isosiyete yashizeho amaduka ya francise mu turere tw’intara n’amakomine binyuze mu bagurisha, isimbuza inshingano z’itsinda ryambere ryabayobozi hamwe n’abayitanga. Uru rusobe rwibice bibiri rugabanya igihe nigiciro kijyanye no guteza imbere no gucunga amaduka ya francise ya francise, koroshya kugabanya ibiciro, kuzamura imikorere, no kwagura ibikorwa byihuse.
Usibye icyitegererezo cyo kugabura, Ziyan Foods igumana amaduka 29 akoreshwa mu buryo butaziguye mu mijyi nka Shanghai na Wuhan. Amaduka akoreshwa mububiko bwibishushanyo mbonera, gukusanya ibitekerezo byabaguzi, gukusanya uburambe bwo kuyobora, n'amahugurwa. Bitandukanye n’ububiko bwa francise, Ziyan Foods ikomeza kugenzura amaduka akoreshwa mu buryo butaziguye, ikora ibaruramari ry’imari ihuriweho kandi ikungukira mu nyungu z’ububiko mu gihe yishyuye amafaranga y’ububiko.
Mu myaka yashize, izamuka rya e-ubucuruzi niterambere ryihuse ryumuco wo gufata ibyemezo nabyo byatanze icyerekezo kubiribwa bya Ziyan. Mu gukoresha amahirwe yo kuzamuka mu nganda byihuse, isosiyete yaguye vuba ibikorwa byayo ku mbuga za e-ubucuruzi, ishyiraho imiyoboro itandukanye, igizwe n’ibicuruzwa byinshi birimo e-ubucuruzi, supermarket, hamwe n’uburyo bwo kugura amatsinda. Izi ngamba zita kubakoresha muri iki gihe bakeneye ibintu bitandukanye kandi byihutisha iterambere ryibicuruzwa. Kurugero, Ziyan Foods yashyize ahagaragara amaduka yemewe kumurongo wa e-ubucuruzi nka Tmall na JD.com, kandi yinjiye no mubibuga byo gufata nka Meituan na Ele.me. Muguhindura ibikorwa byamamaza kubintu bitandukanye byabaguzi bo mukarere, ibiryo bya Ziyan byongera imbaraga mubirango. Byongeye kandi, isosiyete ikorana n’ibikorwa bikomeye bya O2O byifashishwa mu bucuruzi bwa e-ubucuruzi nka Hema na Dingdong Maicai, bitanga serivisi zinoze kandi zitanga serivisi za resitora zizwi cyane.
Urebye imbere, Ziyan Foods yiyemeje gukomeza gushimangira inzira zayo zo kugurisha, kugendana niterambere rigezweho, no kuvugurura uburyo bwo kugurisha. Isosiyete ifite intego yo kugeza ibicuruzwa byiza byujuje ubuziranenge ku baguzi, bigatuma habaho guhaha no kurya neza.

a


Igihe cyo kohereza: Kanama-26-2024